In a modern dining room, a familiar scene is emerging: a diner, confronted with a wine list that reads like a foreign language, hesitates. Instead of asking the sommelier, they consult their phone. Within seconds, an AI-powered chatbot recommends a wine tailored to their dish, budget, and familiarity with varietals. This shift, reported by National Today, represents more than a technological novelty—it signals a fundamental change in how consumers interact with alcohol and how the...
Contenu exclusif pour l’industrie agroalimentaire et des boissons : Analyse • Créativité • Stratégie
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