Southern Glazer's Wine & Spirits, North America's largest wine and spirits distributor, announced it will eliminate approximately one percent of its U.S. workforce while continuing its investment in digital commerce, inside sales, and artificial intelligence. On paper, it looks like another corporate restructuring. In reality, it may mark one of the clearest signals yet that beverage distribution is entering a fundamentally different era.

The story isn't about layoffs.
It's about the...

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