Side Launch Brewing Company has introduced a new brand identity and updated packaging system across its flagship beer lineup, marking a strategic evolution as the Collingwood, Ontario‑based brewery strengthens its presence in both the Ontario beer and ready‑to‑drink markets.
The refresh centres on a new brand idea called Built to Launch, which reconnects the brewery to its historical roots while celebrating the active, four‑season lifestyle that defines much of Ontario’s craft...

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